{"id":52059,"date":"2024-01-08T18:16:43","date_gmt":"2024-01-08T10:16:43","guid":{"rendered":"https:\/\/wp-productionenv-bjg9h2g2bgg5b8aa.southeastasia-01.azurewebsites.net\/news\/inside-the-world-of-space-communications-with-sarah-nickell\/"},"modified":"2024-01-08T18:16:43","modified_gmt":"2024-01-08T10:16:43","slug":"inside-the-world-of-space-communications-with-sarah-nickell","status":"publish","type":"post","link":"https:\/\/starpath.global\/news\/inside-the-world-of-space-communications-with-sarah-nickell\/","title":{"rendered":"Inside the World of Space Communications With Sarah Nickell"},"content":{"rendered":"

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Space has a compelling story to tell, but it can be a challenge to craft the message. As Space is such a technical sector, it can be hard for leadership to communicate the value of what they do to investors, media, and the public. <\/p>\n

It\u2019s Sarah Nickell\u2019s job to craft that message. As a PR professional with her own firm, Nickell works with companies like Voyager Space and York Space Systems to tell their stories. She has worked with Via Satellite<\/em> for years, and she has had stories placed in national publications like Bloomberg, ABC News, and Vice. In our first episode of 2024, Nickell gives a look behind the scenes at the world of space public relations. <\/p>\n

This episode is an interesting journalism\/public relations crossover about what it\u2019s like to be on both sides of the conversation. It\u2019s also a crash course for listeners that aren\u2019t familiar with media and public relations. The conversation covers topics like building a messaging strategy, managing national security concerns in communications, and how Nickell manages running a small business.<\/p>\n

Subscribe to On Orbit wherever you listen to podcasts: Apple Podcasts, Amazon Music, Spotify, Soundcloud, and YouTube. <\/em><\/p>\n

Listen here:<\/h3>\n