{"id":68115,"date":"2017-06-06T18:38:49","date_gmt":"2017-06-06T10:38:49","guid":{"rendered":"https:\/\/wp-productionenv-bjg9h2g2bgg5b8aa.southeastasia-01.azurewebsites.net\/news\/nsrs-brad-grady-on-the-new-era-of-connected-aviation\/"},"modified":"2017-06-06T18:38:49","modified_gmt":"2017-06-06T10:38:49","slug":"nsrs-brad-grady-on-the-new-era-of-connected-aviation","status":"publish","type":"post","link":"https:\/\/starpath.global\/news\/nsrs-brad-grady-on-the-new-era-of-connected-aviation\/","title":{"rendered":"NSR\u2019s Brad Grady on the New Era of Connected Aviation"},"content":{"rendered":"<p>As a satellite mobility analyst, <strong>Northern Sky Research\u2019s<\/strong> (NSR) Brad Grady has kept a close eye on how connectivity in the aeronautical industry continues to evolve. Grady will be speaking during the \u201cIOT and Aviation: The Next Steps\u201d track at this week\u2019s Global Connected Aircraft Summit on Thursday, June 8. Ahead of his presentation, <em>Via Satellite <\/em>sat down with Grady to get his perspective on emergent technology, potential regulatory changes, and new connectivity applications in the skies.<\/p>\n<p><strong><em>VIA SATELLITE<\/em>: How would you describe the industry as it relates to connectivity right now? What does the aviation landscape look like?<\/strong><\/p>\n<p><strong>Grady: <\/strong>It\u2019s an interesting and exciting time to be looking at providing aeronautical connectivity&nbsp;across all levels of the value chain. One of the interesting applications is IOT-type connectivity. How much data is generated by some of these trips? Can we stream that off the aircraft in real time? Is there actionable intelligence we can get off that? Are there real operational benefits that airlines and satellite operators can realize by getting this data off the aircraft and into an analytics engine?<\/p>\n<p>The passenger part is pretty figured out. Everyone has a good solution or is thinking about good solutions for passenger connectivity. Now, everyone is thinking, what are the operational purposes we can style to an airline? [Communications providers] have to have some sort of solution for how an airline can monetize their connectivity solutions from an operations standpoint. Is there a certain data point or certain condition they need to monitor that the airline finds highly valuable, that they can include in the package they sell?<\/p>\n<\/p>\n<figure id=\"attachment_260041\" aria-describedby=\"caption-attachment-260041\" style=\"width: 172px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-260041\" src=\"https:\/\/www.satellitetoday.com\/wp-content\/uploads\/2017\/06\/untitled-1-1.png\" alt=\"Brad Grady, Mobility, Big Data &amp; GovMil analyst at Northern Sky Research. Photo: NSR. \" width=\"172\" height=\"256\" srcset=\"https:\/\/www.satellitetoday.com\/wp-content\/uploads\/2017\/06\/untitled-1-1.png 172w, https:\/\/www.satellitetoday.com\/wp-content\/uploads\/2017\/06\/untitled-1-1-134x200.png 134w\" sizes=\"(max-width: 172px) 100vw, 172px\"><figcaption id=\"caption-attachment-260041\" class=\"wp-caption-text\">Brad Grady, Mobility, Big Data &amp; GovMil analyst at Northern Sky Research. Photo: NSR.<\/figcaption><\/figure>\n<\/p>\n<p><strong><em>VIA SATELLITE<\/em>: What new connectivity applications do you see emerging in the near future?<\/strong><\/p>\n<p><strong>Grady: <\/strong>The first one that\u2019s the most obvious from a regulatory point of view is whether or not there\u2019s going to be a mandate to see real-time black box data streaming off the aircraft. MH370 was a prime example. Once you start seeing real-time position data being updated, there could be some kind of insurance premium reduction for aircrafts that have this technology versus those that don\u2019t. If the insurance industry can get a better understanding of what\u2019s going on in a more immediate fashion, there might be some liability consideration for that.<\/p>\n<p>There are other kinds of trickle-down benefits from being able to stream that data. I think the most commonly quoted application is engine monitoring for an aircraft.<\/p>\n<p>There are lots of applications that are being talked about and done to some degree, but I wouldn\u2019t necessarily say there\u2019s a \u201ckiller app.\u201d It\u2019s going to be a combination of services and applications.<\/p>\n<p><strong><em>VIA SATELLITE<\/em>: What regulations do you see coming to light as the technology improves?<\/strong><\/p>\n<p><strong>Grady: <\/strong>I think compulsory streaming of, at a minimum, position data off an aircraft is a regulatory certainty. The <strong>International Civil Aviation Organization<\/strong> (ICAO), the <strong>U.S. Federal Aviation Association<\/strong> (FAA), and all the various national regulatory bodies are going to look at that as a minimum standard. The question might be whether or not airlines themselves might get to that step beforehand.<\/p>\n<p>You\u2019ll probably start seeing some larger airlines implementing that and making some noise about how they\u2019re tracking all their aircraft in real time. Beyond that is where it starts to get a little murky.<\/p>\n<table style=\"border: 10px solid #99a3a3; width: 100%; border-width: 2px; border-color: #dddddd;\" cellspacing=\"15\" cellpadding=\"15\" align=\"center\">\n<tbody>\n<tr>\n<td style=\"text-align: center;\">Don\u2019t miss Brad\u2019s presentation \u201cIOT and Aviation: The Next Steps\u201d at the <strong>GCA Summit 2017<\/strong>. <strong>Register now!<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong><em>VIA SATELLITE<\/em>: Do you see any barriers, whether financial, technical or regulatory, to new connectivity applications?<\/strong><\/p>\n<p><strong>Grady: <\/strong>There\u2019s still a challenge in getting airlines to look at connectivity and figure out how to monetize it, but I think that\u2019s always going to be there. There\u2019s always the business case problem of how do we pay for it, who pays, and what do we use it for?<\/p>\n<p>For airlines, like all kinds of business, if they don\u2019t have to pay for it they\u2019re not going to pay for it. It\u2019s always a deal-by-deal situation whether or not the service provider provides some incentives. Compared to other satellite mobility sectors, connecting an airline is a steep cost of acquisition. [contextly_sidebar id=\u201d1biBrMBRGn1V031eamqs6FsPKm79sZTC\u201d]<\/p>\n<p><strong><em>VIA SATELLITE<\/em>: Between Low Earth Orbit (LEO), Geosynchronous Earth Orbit (GEO) and Air-to-Ground (ATG) networks, do you see one option as being superior for providing connectivity to airlines?<\/strong><\/p>\n<p><strong>Grady: <\/strong>Well, I think it depends on what you\u2019re trying to do. There are obviously technical challenges of connecting a non-GEO constellation to an airplane in terms of the terminals. The technical problems will get solved eventually \u2014 it\u2019s just a matter of when \u2014 and the development of Flat Panel Antennas (FPAs) will help. I think for right now on the commercial side GEO is probably a better option.<\/p>\n<p>The other debate is which band is better. Again, that depends on what you\u2019re doing and where you are \u2014 whether you\u2019re on a regional aircraft that\u2019s just doing routes over North America or if you need to go transcontinental and do global flights. It really depends on what the airline owner\u2019s strategy is for that particular asset.<\/p>\n<p>I think the more correct question is whether or not airlines actually care. I\u2019m not sure there\u2019s a compelling argument beyond cost. Airlines are looking for service providers to provide a connection to the aircraft and, beyond that, a lot of them don\u2019t necessarily care how it happens. They can be convinced one way or another but I think until you start seeing a lot more capacity on the ATG side, satellite will still be a pretty solid solution. There are a lot of ATG developments happening so I think we\u2019ll wait and see how those play out.<\/p>\n<p>If you asked an airline if it wants an ATG network or satellite, they\u2019re going to ask you, which one costs less?<\/p>\n<p><strong><em>VIA SATELLITE<\/em>: How do you see the ban on personal devices impacting the industry?<\/strong><\/p>\n<p><strong>Grady: <\/strong>At NSR, we went back and forth as to gaming out what that would look like. I think there are mixed approaches. One of the solutions from a Middle Eastern carrier was to give everyone a tablet when they walked in the plane for the front half of the cabin. So we could start seeing more of those types of workarounds.<\/p>\n<p>From a pure usage perspective, will that impact satellite connectivity uptake? Yes\u2026 The degree to which that happens I think is anyone\u2019s guess.<\/p>\n<p><strong><em>VIA SATELLITE<\/em>: Is there anything you\u2019re particularly interested in learning at the GCA Summit?<\/strong><\/p>\n<p><strong>Grady: <\/strong>I\u2019m most definitely interested in hearing from the perspective of the airlines. Talking to end users is always one of the more enlightening things I do, and finding out what they\u2019re thinking about and what kind of concerns they have. [Satellite is] such an esoteric sector we get stuck talking about our own little acronyms and jargon, and when you talk to an end user they say, \u201cI just want it to work.\u201d So I\u2019ll be curious to find out what kinds of applications and services end users are looking at deploying.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a satellite mobility analyst, Northern Sky Research\u2019s (NSR) Brad Grady has kept a close eye on how connectivity in the aeronautical industry continues to evolve. Grady will be speaking during the \u201cIOT and Aviation: The Next Steps\u201d track at this week\u2019s Global Connected Aircraft Summit on Thursday, June 8. Ahead of his presentation, Via [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":58231,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[2],"tags":[],"class_list":["post-68115","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/posts\/68115"}],"collection":[{"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/comments?post=68115"}],"version-history":[{"count":0,"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/posts\/68115\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/media\/58231"}],"wp:attachment":[{"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/media?parent=68115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/categories?post=68115"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/tags?post=68115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}