{"id":85304,"date":"2011-02-28T23:28:35","date_gmt":"2011-02-28T15:28:35","guid":{"rendered":"https:\/\/wp-productionenv-bjg9h2g2bgg5b8aa.southeastasia-01.azurewebsites.net\/news\/sky-deutschland-sees-subscriber-boost-in-fourth-quarter-launches-hd-channel\/"},"modified":"2011-02-28T23:28:35","modified_gmt":"2011-02-28T15:28:35","slug":"sky-deutschland-sees-subscriber-boost-in-fourth-quarter-launches-hd-channel","status":"publish","type":"post","link":"https:\/\/starpath.global\/news\/sky-deutschland-sees-subscriber-boost-in-fourth-quarter-launches-hd-channel\/","title":{"rendered":"Sky Deutschland Sees Subscriber Boost in Fourth Quarter; Launches HD Channel"},"content":{"rendered":"<p>[02-28-11]<strong> Sky Deutschland<\/strong> added more than 130,000 subscribers in its 2010 fourth quarter to end the year with nearly 2.7 million subscribers in Germany and Austria, the operator announced in its 2010 full-year results issued Feb. 24. <br \/>\n&nbsp;&nbsp;&nbsp; Sky Deutschland\u2019s 2010 fourth quarter subscriber gains were a drastic improvement compared to its 2009 fourth quarter increase of less than 40,000 subscribers and represented a majority of the 183,000 subscribers the operator picked up this entire year. Sky Deutschland also saw full-year revenues increase 8 percent to 977.8 million euros ($1.35 billion) over last year\u2019s results.<br \/>\n&nbsp;&nbsp;&nbsp; The operator also announced that it would launch a live 24\/7 HD sport news channel Sky Sport News HD next winter, which it claims will be the first channel of its kind in Germany and Austria.&nbsp; <br \/>\n&nbsp;&nbsp;&nbsp; <strong>UBS <\/strong>Media Equity Analyst Polo Tang told <em>Satellite TODAY Insider <\/em>that the operator\u2019s three-year 48 million euro ($66.1 million) investment to launch the channel was the most significant news delivered in its fourth quarter financial results. <br \/>\n&nbsp;&nbsp;&nbsp; \u201cStrategically, we see this as a positive move, and it will help extend Sky\u2019s leadership in sports and HD. However, downgrades will have come as a negative surprise to the market. Sky implied continued growth in gross adds toward 650,000 subscribers in 2011. UBS estimates are currently flat at 600,000. Assuming churn remains at about 0.12 percent, underlying upgrades more than offset the additional investment in Sky Sports News HD from 2012 onwards, with small net downgrades in 2011,\u201d Tang said.<\/p>\n<h2>\nRelated Stories-<\/h2>\n<p>\n<b class=\"titlelink\">BSkyB Acquires U.K. WiFi Operator; Reports Impressive Half-Year Gains<\/b> \t\t \t\t\t&nbsp;<img loading=\"lazy\" decoding=\"async\" width=\"14\" height=\"14\" align=\"top\" src=\"..\/..\/..\/..\/images\/ico_bluekey.gif\" alt=\"\">&nbsp;&nbsp; \t\t\tSatellite Today&nbsp;&nbsp; \t\t\tJanuary 31, 2011<br \/>\n[01-31-11] In an  effort to diversify its service portfolio, BSkyB has acquired U.K.  public Wi-Fi operator The Cloud, BSkyB announced in its half-year  results issued Jan. 27. The acquisition will give BSkyB ownership  of\u2026<\/p>\n<p><b class=\"titlelink\">Sky Deutschland Hopes to Build on 2010 Subscriber Gains<\/b>&nbsp;<img loading=\"lazy\" decoding=\"async\" width=\"14\" height=\"14\" align=\"top\" src=\"..\/..\/..\/..\/images\/ico_bluekey.gif\" alt=\"\">&nbsp;&nbsp; \t\t\tSatellite Today&nbsp;&nbsp; \t\t\tJanuary 14, 2011<br \/>\n[01-14-11] Sky  Deutschland added more than 180,000 subscribers in 2010, picking up  about 40,000 during the fourth quarter to reach a total of 2.65 million  customers in Germany and Austria, the operator announced in its\u2026<\/p>\n<p><b class=\"titlelink\">Year in Review: 3-D TV Takes Center Stage<\/b>&nbsp;<img loading=\"lazy\" decoding=\"async\" width=\"14\" height=\"14\" align=\"top\" src=\"..\/..\/..\/..\/images\/ico_goldkey.gif\" alt=\"\">&nbsp;&nbsp; \t\t\tSatellite News&nbsp;&nbsp; \t\t\tJanuary 3, 2011<br \/>\n[01-03-10] 2010 was the year  when 3-D TV went from being a far out technology to being part of the  mainstream with a slew of announcements throughout the year in this  exciting new medium. Here, we take a look at how the drama\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[02-28-11] Sky Deutschland added more than 130,000 subscribers in its 2010 fourth quarter to end the year with nearly 2.7 million subscribers in Germany and Austria, the operator announced in its 2010 full-year results issued Feb. 24. &nbsp;&nbsp;&nbsp; Sky Deutschland\u2019s 2010 fourth quarter subscriber gains were a drastic improvement compared to its 2009 fourth quarter [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[2],"tags":[],"class_list":["post-85304","post","type-post","status-publish","format-standard","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/posts\/85304"}],"collection":[{"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/comments?post=85304"}],"version-history":[{"count":0,"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/posts\/85304\/revisions"}],"wp:attachment":[{"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/media?parent=85304"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/categories?post=85304"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/starpath.global\/blog\/wp-json\/wp\/v2\/tags?post=85304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}